Saturday, January 09, 2010

Kyra E. Hicks Discovers Her Niche

I've discussed previously that branding, or discovering one's niche, has become one of the popular ways of publicizing one's business or writing. We try to find common threads among our various interests so we can link them together.

Kyra E. Hicks has discovered a niche researching and writing about quilters and quiltmaking, especially as it applies to Sistah quilters and their work. She writes the blog, Black Threads, and most recently the book about slave quilter Harriet Powers.
presents the fascinating story of Harriet Powers and Kyra's interesting search for the quilts and the stories behind them.
Now, in her search, it would be such fun if Kyra could locate other fabric art done by Harriet Powers, because there are indications that the two known ones weren't her only quilts.
In your writing, have you found an area in which you can specialize? Have you found your niche or brand?
If not, begin to see if you have any threads that tie together, threads of common interest that can pull your work together for promotion and reader interest?

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